Success is the sum of small efforts repeated day in and day out.— Robert Collier

Business Studies — quick quiz

5 real CUET UG questions on Business Studies. Instant scoring and solutions, no signup — see where you stand in ~3 minutes.

Question 1 of 4

MEDIUM

A company manufacturing refrigerators decides to start producing air conditioners using its existing brand name and distribution network. Which type of diversification strategy is the company adopting?